Automation that acts
on intelligence
Most sales automation tools fire emails on a schedule and call it intelligent. DecisionOps is different — it monitors live signals, detects the precise moment to act, and explains every automated decision in plain English.
The problem with schedule-based automation
Most sales automation sends messages because it is time to send them. DecisionOps sends messages because it is the right moment — based on actual prospect behaviour.
Traditional automation
- ✗Sends on day 1, day 3, day 7 — regardless
- ✗No awareness of what the prospect is actually doing
- ✗No explanation for why a message was sent
- ✗Cannot distinguish between cold and going-cold
- ✗High unsubscribe rate from mistimed outreach
- ✗Treats all leads identically
DecisionOps automation
- ✓Sends when silence signals cross a threshold
- ✓Responds to real engagement patterns
- ✓VEKTOR explains every action taken
- ✓Distinguishes silence type and adapts the response
- ✓Higher engagement rates from relevant, timed outreach
- ✓Personalises based on lead history and intent signals
How signal-based sales automation works
Monitor engagement in real time
SENTINEL monitors every lead across email, CRM, and website. It tracks opens, replies, page visits, deal stage movement, and time elapsed since last contact — all in real time, all automatically.
Detect the moment to act
Rather than waiting for a calendar date, SENTINEL detects when a lead's engagement signals cross a threshold. The system recognises the difference between a lead who is thinking and a lead who is drifting — and acts accordingly.
VEKTOR selects the right action
VEKTOR analyses the specific pattern behind this lead's silence and selects the most appropriate response. A lead who opened an email three times but did not reply gets a different message than one who has not opened anything in a week.
Automation fires with a full explanation
The recovery sequence triggers automatically. Your team receives a notification with the full VEKTOR explanation — what was detected, why, and what action was taken. You can approve, modify, or override at any point.
Sales automation that your team will actually trust
Signal-based triggers
Automation fires based on live prospect behaviour, not a pre-set schedule.
VEKTOR explanations
Every automated action includes a plain-English rationale your team can read and trust.
Personalised sequences
Messages are tailored to each lead's history, behaviour, and stage in the process.
SENTINEL monitoring
24/7 pipeline watch across all active leads — nothing slips through.
Human override
Pause, modify, or cancel any automated action at any point with full visibility.
Recovery reporting
Track every automated sequence, outcome, and revenue recovered in one dashboard.
“We had tried other automation tools — the kind that just blast emails on a schedule. The open rates were terrible and we were burning through warm leads. DecisionOps is completely different. The automation only fires when it should, and we can see exactly why. Our recovery rate is more than double what it was.”
Sales automation questions answered
What sales tasks does DecisionOps automate?
DecisionOps automates the monitoring of lead engagement, the detection of silence, the triggering of follow-up sequences, and the prioritisation of sales team attention. Unlike task-based automation tools, DecisionOps makes decisions based on live signals — not a pre-set schedule — which means outreach happens at the right moment, not just the next scheduled time.
Will automated follow-ups feel impersonal to my prospects?
Not when they are done well. VEKTOR selects and personalises recovery messages based on the lead's history, their stage in the sales process, and the signals that triggered the alert. Customers consistently report that their prospects do not recognise automated touchpoints as automated — because they are contextually relevant and well-timed.
How does DecisionOps automation differ from sequences in my CRM?
CRM sequences are schedule-based: message on day 1, message on day 3, message on day 7. DecisionOps automation is signal-based: no message until silence is detected, then the right message based on the pattern of that silence. The difference is that CRM sequences work regardless of prospect behaviour; DecisionOps responds to it.
Does DecisionOps work alongside existing sales automation tools?
Yes. DecisionOps is designed to complement, not replace, your existing stack. If you run outbound sequences in a separate tool, DecisionOps can monitor the inbound and warm lead pipeline separately. It integrates with your CRM and email provider, and connects to thousands of tools via Zapier.
Can we set rules for when automation should and should not trigger?
Yes. You can configure exclusion rules (e.g., do not trigger on leads tagged as "On Hold"), custom SENTINEL thresholds (e.g., trigger after 5 days of silence instead of 7), and team routing rules (e.g., route high-value leads to a senior account manager rather than the automated sequence).
How do we measure the impact of sales automation with DecisionOps?
The revenue recovery dashboard shows you exactly what automation is delivering: number of sequences triggered, open and response rates, deals re-engaged, and revenue recovered. You can also see which types of silence pattern are most recoverable, helping you improve your process over time.
Automate intelligently. Recover more revenue.
Start your 14-day free trial and see signal-based sales automation in action.
Start free trial →